You’ve heard the expression, “Physician, heal thyself”. Well let me introduce you to our latest video production featuring – ourselves. Online video content is a growing trend and you should be paying attention. Here are some statistics to consider. 25% of Internet users are viewing at least one online video a day (source). It appears that Google knew exactly what it was doing when it purchased YouTube as this platform alone is attracting 160 million unique viewers a month. Online video production and mobile friendly websites go hand in hand. Current mobile device usage for viewing videos online in the United States is over 117 million and projected to reach over 136 million by 2019 (source). Online video content has become a huge source of digital advertising. If you are not advertising your company with digital video content it is most likely a mistake. As of March 2014, close to 40 percent of all video consumption was attributed to video advertising (source).
What can one take away from all of this? For starters, make sure that your website is viable on all mobile platforms – tablets included. Your web design should include aesthetic value but functionality must be paramount. Search engines will penalize your “visibility” score if your website is not mobile ready. If you have not, you need to get involved in producing videos to advertise your products and services. It just so happens that PC House Productions is able to create professional videos to help our client’s websites perform at high capacity in the Digital Age.
As you ponder all of these things I’d like to showoff a bit with our latest company promotion. This is our 20 Year Anniversary Demo Reel! Of course, in High Definition for your viewing pleasure.
Mr. PC – Executive Producer at PC House Productions